How To Make Money With Facebook in 2021: 5 PROVEN Strategies
And the magnitude of this influence is better understood when we discover that there are a large number of people who are working from home, generating a very good source of income thanks to the Internet. In the specific case of Facebook, this social network has more than two billion active users per month, which should give you an idea of the scope and power that this platform has in the new generations. In simpler words, this network offers you endless business opportunities since your potential clients are there, so all you have to do is define a strategy that allows you to successfully attract and retain them.
How to make money with Facebook today:
If you are an entrepreneur, or even if you already have your own business, but are looking to expand it massively, then it is necessary that you learn how to make money with Facebook quickly and safely. The options to earn money on social networks are really varied. For example, you can monetize a Facebook page, create sales groups, or promote third-party products through affiliate links. However, we recommend that you study all the strategies you have at hand to know how to make money with Facebook, since only in this way will you avoid mistakes that will waste time and money.
Learn how to make money with Facebook:
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| How To Make Money With Facebook |
Without a doubt, Facebook can help you increase your monthly income significantly, as it has numerous tools and platforms to start profitable businesses. In this guide, we will tell you how to make money with Facebook working from home, on your own schedule, and being your own boss.
In this way, you will be able to carry out Internet businesses that allow you to achieve your financial independence in the medium or long term.
Main strategies to make money with Facebook:
1. Sell products:
Sell digital products
This is one of the most popular strategies that you can carry out if you are interested in learning how to make money with Facebook.
In this social network, you can create a sales group, and build your community little by little, since all its members share a certain interest. If you are interested in making money on social networks, you can monetize this tool in a simple and direct way. By creating this type of group, you will have the possibility to publish items for sale –new or used, and even to mark those that you are selling to notify other users that you no longer have them in inventory.
Once you have identified the nature of the business or the types of products that you want to market through Facebook, you only need to publish your offers to start capturing the interest of users.
2. Promote third-party products:
Affiliate marketing can help you a lot if you are thinking about online jobs to earn money, since this model fits perfectly with Facebook, and therefore, you can receive substantial recurring income. However, you must understand how the promotion of third-party products works so that you maximize the resources and the results obtained.
For this reason, below we will tell you the step by step so that you learn about how to make money with Facebook through affiliate marketing:
Step by step Affiliate Marketing on Facebook:
- Select the affiliate system of the company that seems most profitable to you, such as the Amazon affiliate program, Clickbank, AliExpress, iTunes, among others.
- Determine the type of product you want to promote (for example, with Clickbank you can promote courses, guides, ebooks, and more).
- Find groups on Facebook that belong to your market niche (if you decide to promote a healthy eating guide, your interest groups are those linked to the fitness lifestyle, exercise, or sports practices).
- Join such groups, and as soon as you become part of these online communities, you should start sharing your promoted products.
The way to promote these products is through an affiliate link, which is given by the company you decide to work with, in order to determine how much you sell and based on that, give you a commission.
Basically, for each sale made with your affiliate link, from the Facebook groups where you share it, you will earn a commission (this can be up to 75% in some cases).
TIPS FOR SUCCESS WITH AFFILIATE MARKETING ON FACEBOOK:
Promote attractive products:
Ideally, they should be in high demand or offer you a good commission as an affiliate. Identifying them is quite easy since each company offers you this information in a clear, concise, and detailed way.
Amazon offers you commissions of up to 12% when promoting products such as clothing, shoes, handbags, jewelry, and even some products from its private labels. For its part, Clickbank handles commissions of up to 75% and its offer exceeds 100,000 products, so your promotion options are really wide.
Don't spam:
One of the worst mistakes you can make is irresponsibly sharing your affiliate link on Facebook groups. This means that you share it in a grotesque or repetitive way, and consequently, you generate a rejection in the members of these virtual communities, because your efforts to sell online are not the most appropriate.
The most recommended thing is that you start to make yourself noticed in the groups in a more natural or organic way, this is achieved in the following way:
Commenting on posts without including your links, at least for a couple of weeks.
Answering doubts.
Providing valuable information to the other members about any requirement they have.
That way you will earn their trust and they will be more willing to read everything you comment on, including your promotional posts.
How can you promote products organically?
Next, we will use the case of the healthy eating guide to explain how you should promote this product in the Facebook groups that you consider most appropriate:
“A friend recently recommended a healthy eating guide to me and told me that it helped him a lot to make new healthy habits. That is why I decided to buy it and it turned out to be very effective for eating healthy and losing a couple of kilos. Here I share the link to the guide in case any of you are interested in trying it. [Insert your affiliate link at the end]
We assure you that if you try to promote your products in this way, you will end up reaching your goals, which will translate into generating significant income on Facebook and you will know how to earn money online.
3. Promote your products with paid ads:
How to make money with Facebook ads
Wondering how to make money with Facebook smartly and effectively? Through the sponsored ads on this social network, you can show your products to thousands of people since the scope of this service is truly incredible. The tool known as Facebook Ads allows you to create attractive ads for your audience, and the best part is that you can segment them as much as possible so that their performance is exactly as expected. However, you will need a bit of a budget to start using Facebook Ads (currently Facebook charges $ 1 a day to promote products virtually through its advertising platform).
How can you make money online with Facebook Ads?:
Here is a general step-by-step on how to start making money with Facebook through its advertising platform.
- Identify the products you want to promote (just make sure they are not products banned by Facebook, or else you will be penalized).
- Design an ad (photo or video) that is useful, valuable, interesting, and attractive to your potential customers. Here's an online Facebook Ads course.
- Create your advertising account on Facebook and configure your payment method, or else you will not be able to activate ads, nor will you know how to make money on Facebook using this strategy.
- Segment your ad in detail (Facebook allows you to segment by interests, tastes, demographics, positions, and more), since the purpose is that your ad is only shown to people who are truly interested in buying your products or services.
For example, a good segmentation to promote your healthy eating guide with Facebook Ads would be the following:
- Sex: men and women.
- Age: between 18 and 35 years old.
- Location: Buenos Aires, Argentina (let's say you live there and want to cover only that market).
- Interests: health, healthy eating, weight loss, gyms, physical exercise, sports, supplements, healthy food, diets, fitness, Crossfit, etc.
You can define as many interests as you consider necessary. To have a better idea of how to do it more carefully, we recommend using the Facebook tool called 'Audience Statistics', which you can access from your commercial administrator (where you created your advertising account).
Finally, get ready to invest money, activate your ad and get hundreds or thousands of new customers, which will allow you to boost your finances quickly and positively.
4. Sell your Facebook pages:
sell fan page Facebook internet If you want other alternatives to know how to make money with Facebook, then we recommend you create a page (Fan Page), build a community, and finally sell it to a third party.
Below we will explain how to generate income from the comfort of your home, or from wherever you are, just by accessing this important social network.
Steps to Sell a Fanpage successfully:
- Identify a market niche (discover which one has more potential, or which one can generate greater acceptance in your audience.
- When you have identified your niche, you should create a Facebook page that is attractive to your target audience, since only then will you capture their attention and discover how to make money with Facebook successfully. For example, you can create a page about healthy eating for vegans, and if you make sure you do a good job of interacting with your audience, little by little you will gain thousands of followers (your community will get bigger and more important).
- Keep your page active (post photos, videos, motivational phrases, or content that adds value to your followers). You will have to invest time in this, but if your ultimate goal is to monetize your Fan Page, then you need to get down to work without thinking about it.
- When your page has a significant number of followers -at least 10 thousand- you can sell it to someone else for a good sum of money (the amount is variable, but in general we can tell you that you can earn thousands of dollars with this sale).
It should be noted that Forobeta and Foro20 are some of the platforms available to sell Facebook pages successfully. This shows, without a doubt, that Facebook offers you impressive freedom, to the point that it represents one of the best jobs to travel the world since you define your rules, conditions, and working hours.
5. Create applications:
Apps to earn mobile money
Finally, you can develop applications to earn money that are compatible with this social network, and that allows you to put a good spin on your finances. However, to be successful and earn extra money in this way, you must make sure that your apps meet a specific user's needs. Although the most important thing is that they can be adapted to the monetization systems that Facebook currently uses.
The most standardized are those of Cost per Action (CPA), Cost Per Click (CPC), and affiliate marketing. For example, Candy Crush was a world revolution, and although today it is available for mobile devices, the truth is that it was born as a Facebook application that has generated a lot of money for its developer. Consequently, the development of Facebook applications can work in your favor if you are looking for jobs from home that will allow you to generate a good income.
Earning money with Facebook is possible:
In this guide, we explain how to make money with Facebook through several important methods, such as monetizing a Fan Page, creating a sales group, or promoting third-party products through affiliate links.
The idea is that you define those that are best for you, or ultimately, those that are most appropriate for you to achieve your financial independence in the medium or long term.
18 DOS AND DON’TS FOR A SUCCESSFUL FACEBOOK BUSINESS PAGE
Facebook is the biggest social network on the planet, with more than 1.6 billion people using it every day. And that’s a good thing because Facebook can be an inexpensive, effective way to connect with your target audience and promote your brand. We’ll assume you already have a Facebook page set up for your business. If not, check out this guide.
FACEBOOK FOR BUSINESS DOS AND DON’TS
DO use an easily recognizable image (like your brand logo) for your profile picture—it will appear in the News Feed so it should be clear and recognizable. Your cover photo—the large image at the top of your profile, lets you feature an image that represents who you are, so use a high-quality, attractive picture.
DON’T leave the about section of your page blank. This is your chance to say who you are, what you do, and what you stand for—use it!
DON’T use your Facebook page to constantly push your products or services. You’re trying to create relationships, not annoy people with a sales pitch.
DO develop a distinct voice for your Facebook page. Use the tone on your company website as a starting point, then add a healthy dollop of personality and humor.
Don't sound like a robot
DON’T go crazy with the hashtags. Some studies show that Facebook posts without hashtags get the most engagement. On the other hand, your post will show up if someone searches for the hashtag you used. Bottom line: use them judiciously, and keep them to two max.
DO highlight your Facebook presence on your website, both by including the Facebook icon and by embedding popular Facebook posts right on your site. Just click the arrow button on the top right of the post, select Embed, and copy and paste the provided HTML code onto the page where you want the post to display.
DO respond quickly and publicly to any customer that uses Facebook to lodge a complaint about your company or the products or services you provide, so everyone can see that you care about your customers and are responsive to their concerns.
But DON’T gets into specifics about the issue. Encourage them to email you directly or take the communication private using Facebook chat.
Regardless of who your audience is, the good news is always shareable, so try to keep your posts positive!
DO highlight company events and milestones. Facebook has a different feel than your company website, so while you might post a press release to your news section about a recent event, your Facebook page is the place to make these events more relatable by sharing fun photos and personal thoughts.
DO create compelling content that prompts people to like your page and comment on your posts.
But DON'T use engagement-bait to get people to interact with your page.
DON’T be afraid to experiment with how often and when you post. Research suggests you should post once a day, with the optimum times being 1-4 p.m. on weekdays and 1-2 p.m. on weekends, but it all depends on the audience you’re trying to reach, so try different things to see what works best for you.
DO create an editorial calendar to help you create quality, consistent posts.
DO share content from other sources. Posting things that are interesting or valuable to your Facebook followers—even if it has nothing to do with your company or products—is a great way to build trust and show you care about your customers.
DO use video to get your audience’s attention—videos are more likely to be shared than any other post type, and Facebook users watch live videos three times longer than prerecorded videos.
DO try boosting your Facebook posts. Boosted posts appear higher in the News Feed to increase visibility, and may also appear on Instagram. Wait until 24 hours after your initial post, then click Boost Post in the lower-right corner of the post to choose your audience, set a budget, and start paid promotion.
DO include an image or photograph in your post—Facebook posts with images see 2.3 times more engagement than those without.
DO use Facebook’s Page Insights feature to find out who is most engaged with your page (current clients? prospects?) and see how well your Facebook page is performing in terms of reaching your audience, likes, shares, and engagement.